Whitehat SEO techniques that is more reliable in improving the search rankings - Website Promotion

Have you attempted every means necessary to achieve a higher level for your site when it comes to the search engines? Why aren't you seeing the outcome you want? Many new webmasters who try to optimize their site for the search engines forget the basic rules that they need to keep in mind. The ranking rules search engines use are always being reworked and so the ways to get websites optimized for ranking well are never the same. If you are aiming to beat your competitors and maintain the first listing for Google, it's best not to make the mistakes you're about to read about. If you do this, you will achieve much more and it won't matter how much money you put into it.

Number one mistake: terrible on-site SEO, it not only helps you rank well but helps your visitors navigate your site better. This is one of the only elements of SEO that you have complete control over. On-page SEO is basically how everything on your site is organized. For instance, all your pages should have the heading tags placed properly, along with the ALT tags, file names and titles. All of these should have your targeted keywords mentioned in them. Don't skip over this part of SEO. Your competition will be using these basic techniques so you should take it a step further.

Internal linking is the ext big problem. Your internal linking structure is one more of the few SEO factors that you completely control. Linking strategy is a gem that is not even employed by most and you can reap the rewards of having higher page rankings. This strategy is often overlooked by many as people focus more on the outbound links. Honestly, you probably won't find another SEO technique that will give you such all around good results. And these results last for a long time. Look at Wikipedia; even though it has a lot of external links, it has smartly inter-linked all the articles, which obviously gives the site the link juice it needs.

Another SEO problem is choosing a bad title and description, as these can also affect your search engine rankings. Search engines will look at your title and description to try and find a theme before comparing this to the text content you have within your pages and coming up with a results ranking that shows visitors how relevant your site is to what they're looking for. Search engines have expanded and evolved from just a few years ago, incorporating more complex algorithms to try and please visitors, so it's important to pay attention to the finer details.

All in all, just make sure your site is not heavily based on flash and when you have images on your site, don't forget to use the ALT tag. If you can avoid committing these blunders, you'll shoot through the search engine ranks and you'll avoid ever being banned.