Three Successful SEO Techniques Everyone Should Learn - Search Engines - SE Positioning

With the rate the internet is growing, there seems to be no stopping the growth of the amount of local searches. You are about to learn some SEO techniques that will be helpful for achieving success.

A good way to get the most from local searches is to go about listing yourself with the bigwigs in the industry. We're talking about Google Maps and Yahoo! Local. These are the biggest names you can list with, so you should focus on that first before you think about moving forward. If you can list with them, the rest is downhill because the search engines and human searchers will always know where to find your website. Getting listed in Google Maps isn't that difficult if you take the right steps. It's just a small form, and then you have to verify that you are who you are either through telephone or email verification procedures. Once you have verified everything, you'll have to wait for four to six weeks before you can see your site in the local search listings. Similarly, coming to Yahoo! the process is the same, except that you don't need to go through the verification. With Yahoo!, you can make your listing look anyway you want.

While Google takes a long time to approve you, Yahoo! approves applicants quickly. This tip is so important if you hope to contact those who are looking for what you're offering.

SEO experts all know the value of a good title tag. People new to marketing always want to skip the title tag, not knowing that title tags can help them rank higher. When you're aiming to go for local SEO, you have to use the title tag for your own advantage. You'll be happy to know that targeting the local searches means you're not going to face as many competitors, which would be the opposite if your keywords were more broad.

Therefore, your title tag should always include those keywords you're trying for along with the city and state you're targeting. This lets the search engines know right away who you're targeting. This happens to be the single most crucial on page SEO tactic that you shouldn't ignore. You will also want to make sure you use a minimum amount of keywords in your title tag so as to keep to things simple.

It is also a good idea to try to list your business with the Yellow Pages and other directories like them online. Other good directories to begin with are SuperPages.com, YellowBook.com and YelloPages.com. You should know that YellowPages.com gets more than 100 local searches every month and it offers free listings for business owners. On the other hand SuperPages.com supplies its listing to big portals such as About.com and MSN. They also offer free listings but the listings aren't extensive. In summary, local search engine optimization requires you to put in a bit of extra effort, but in the end, it also gives you the opportunity to reach out to your target audience easily.