Link Building Strategies ? A Guide for Newbie - Search Engines - SE Optimization

SEO or the search engine optimization uses different methods to make our website "search engine favorite" link building is one of the most important technique which is done in SEO. link building simple means getting of back links or referral links from other websites to increase our traffic. Now let's take a look of some of the efficient techniques used in the industry for link building.

1. Submission to Web Directories- There are hundreds of web directories in internet. The first thing to do is to give our companies websites link to these directories. Although search engines does not give much attention to Directories are many of the directories are considered as link farms. However, giving your link to these won't affect your website adversely also.

2. Article submissionSubmission of articles to various sites is a good way to build back links. There are hundreds of Article sites where we can submit our article. It is always better to submit good informative articles. Always chose only good article directory sites, as you will get an improved number of visitors. First prepare a good article related to the product or service of your company and then insert one or two back links to your website. Avoid duplication of content and write the articles in good language. Quality of content is the first and foremost factor we have to consider when writing an article "always write articles for people not search engines ". Google s new "Google panda" algorithm is strict in the quality of contents.

3. Guest blogging Create account in popular blogs and then blog about your products or something that people would like to read. Present the matter in an interesting way so that it catches the attraction of the visitors. Search engines always value these blogs and will help to get an improved page rank for the website

4. Forums and commenting Participate in discussion in forums and provide informative stuff. Do comment on articles or forum posts and add a link of your website. Search engines do not consider these comments are they are commonly used. Always remember do not ever try to spam. Adding of a number of comments simply with your websites address is also a type of spamming.

5. Write high quality articles in your website or blogOne of the best ways is to write high quality articles in your own website and blog. When search engines look our website if good quality content is there for some specialized keywords page rank of our website will be automatically increased.

6. Business directory Try to get listed in the business directory or the local yellow pages. This will increases local traffic and is always beneficial for popularity of our website.