Search engine optimization is the cornerstone of any good website's success. With proper SEO techniques, one can gain a lot of exposure with very little expenditure. The great thing about the World Wide Web is that, if there is a page with text on it, it can potentially be found by millions and millions of people from across the world. The possibilities for reaching out to others and marketing your efforts, whatever those efforts may be, are endless. With your forums, it is very important that you optimize to the best of your abilities. Individuals, who visit forums, often do so to get answers to the questions that they need. So it is important when formulating a post that you use keywords that one would be targeting if they had the same question and were looking it up online through a search engine such as Google or Bing.
Once you have a good strong title for your post, it is important not to stop there, but to continue peppering SEO keywords throughout your initial entry. Any text that is going to actually show up on the page is what you will call the "on page SEO." On page SEO is important because it is essentially the foundation of your search engine efforts. Even through forums you have to be compelling about the way that you ask questions or leave comments, especially if you want a response. Visitors must know that you are sincere and they must be able to clearly identify the points you are trying to make. If not, they will likely not dignify you with a response. And the fewer responses that you have, the easier it is to be forgotten.
The other element of search engine optimization techniques that you should be aware of is that of "off page SEO." Off page SEO is how you choose to "tag" your post. Generally you will want to choose words that would make good search terms if a person were to run a search for your topic on the major engines. Preferably, if you can make your post feature all the off page SEO as well, then you stand a better chance of being discovered. And getting discovered is truly what it is all about.
Without eyes on your forum postings, it will not be long before other threads force you to the bottom of the list to be forgotten forever. Currency and popularity plays a major role in how easily things are found using forum posting technology. Make sure that you have something to say before you contribute to someone's forum, and you will be able to see almost instant results. And that can be good for your peace of mind and your notoriety.
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