Picture this one out: you are the administrator of your very own website. Finally armed with all the knowledge and skills to do it, you now have the opportunity to make a name for yourself on the cyber space. So how exactly do you do it? It's simple - you have to make your website rank as high as possible in search engines. In the end, it will not even matter how good your website is overall - if you do not know how to lure potential visitors to it.
The process of doing this is called Search Engine Optimization, or SEO. It is the act of making your website (or most of your web pages) be at the top of the web pages selection during keyword searches. The more they are at the top, the more visitors your site will attract. Knowing the right kinds of SEO Techniques is the key to be both an excellent webmaster and a service provider.
The following basic SEO Techniques should be put to use by any aspiring webmaster:
1. Profile CreationThis MUST be the first thing to be done during the optimization process. You need to create as many profiles as you can on email addresses, social networking sites, blog platforms, article submitting sites, forums, social bookmarks, and many more. This is the most basic and most important step during optimization.
2. Creating a SpreadsheetVery few people have a photographic memory. In other words, it is extremely difficult and virtually impossible to memorize a massive amount of data without taking notes of them. That is why spreadsheet creation is considered one of the major Search Engine Optimization Techniques since it practically helps you store all of your needed data for your project.
3. Data EncodingAll information regarding the email addresses and accounts you created during profile creation will be placed in the spreadsheet. Your spreadsheet can also serve as your progress report to determine what have already been accomplished and what you still need to get done.
4. Knowledge on Backlinking/LinkbuildingIn an effort to optimize your website, there has to be a lot of web pages from other sites that contain a link to your website. This can be done by writing articles and creating several variations of each article (more on that on the succeeding SEO Techniques). The reason is that a lot of people rely heavily on the Internet for a lot of information. Creating web pages with links to your website will make your website their official destination (hopefully) for all the information they need. The links being built are usually found on certain keywords on the articles.
5. Article Writing and SpinningIn order to create several web pages, you need a whole lot of well-written articles to post on your blog or journal platforms. But doesn't it take too much time if you write all these articles from scratch? Worse, what if you are not that good of a writer? This is where article spinning can come in handy. It helps you create many different versions of a particular article in just a few clicks on your mouse - probably one of the most helpful SEO Techniques ever formulated.
There are still other SEO techniques to take advantage of - as more and more are discovered alongside the progress of the Internet technology.
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